Your potential patients or customers do a lot of research before they select your practice, business or service. We focus on building your web presence only in places where it matters to your business and its location.
Your first impression begins when customers search for your brand
When was the last time you searched for your practice or business on Google? What if someone searches your name or your business's name and finds negative comments or content?
Today, more customers use Google search before they choose to do business with anyone. mProactive improves your business's online reputation with our automated tools.
Prevent online reputation "bombs"
mProactive helps build your valuable reputation by harvesting positive reviews, and keeps your business safe from negative reviews. By having more good reviews than bad, your business's online reputation will have a higher positive review average.
Businesses should be aware of two types of negative content:
Complaints on social networks: These need to be addressed properly; in a manner that seeks resolution and removal.
Bad online reviews: They affect your business's reputation in the long term and can severely damage your brand within days. They're extremely powerful because, unlike social network content, they're prominent in search engine results.
How mProactive improves your business's reputation
The world of reputation management will change in the coming years; however, our proactive approach will benefit your business in the long term. Here are a few key examples:
Stop using stock photography, and instead use real photos of your staff and you. Doing so builds trust in the community. Making people respect you and your work is more important than any other online reputation management commandment.
Connect with your community. By connecting with your customers online, they'll build your brand organically. For example, you buy pizza for your staff, invite some key customers, have them take photos, and then ask them to share the photos on your Facebook page.
Monitor conversations. Did you know free tools like Google Alerts can automatically notify you if someone has mentioned your business online? We find that owners that monitor conversations are more likely to win new business. These days, customers ask questions via Twitter and Facebook because they're evaluating whether or not they should choose your business over another.
React quickly and politely. For example: In case of a customer complaint via Twitter or Facebook, a quick and simple "We are aware if this issue and are working hard to resolve it. We will get back to you as soon as possible," is certainly better than a late reply with more information or no reply at all.
- Conduct is not created Equal. Although we as Americans have freedom of speech, the same cannot be said for how one of your current or ex-employees may be speaking about you or your business on Social Media. As HubShout asked in its 2016 survey, "Does caution still trump chaos on social media?"